The Joeism Blog

Ok — this isn’t true. But, here are some thoughts on why this could make sense:

Intuit is focused on small businesses with a financial bent (think TurboTax, Quicken).
Constant Contact is focused on micro/small businesses but from the marketing side.
Constant Contact is dipping into the SMB payment side with their event marketing / registration product. This [...]

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Fridays are great days and at most companies folks can expect to spend their Friday afternoons winding down and visualizing a cold beer in their hand. Not at Bronto and not this Friday. This Friday afternoon, I recruited a couple Brontos to put together a video tour of our flagship email marketing application.
Big thanks go [...]

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Bronto tries to stay on the forefront of online marketing given our work with email marketing. Of course, social marketing and its related sites play well into that. We have a presence in a number of places and use each “property” for a slightly different purpose. Here’s a summary:

Facebook. We recently soft launched a fan [...]

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Things often have a way of coming full circle. Back in May 2002, Bronto purchased its first server to host its email marketing application. The server, originally named bronto, was built by Blake Watters, a freshman at UNC Chapel Hill, for about $1000. It was a big purchase back in the day.
What a long strange [...]

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Recently I’ve been thinking about how online marketing applies to video, in particular to how television shows and movies are delivered over the Internet. Of course, when delving into this area, you have to look at how video is being distributed illegally — the dark world of file sharing. This world is often a harbinger [...]

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I’ve been using RSS feeds to get my news for years.
I started simple. I used the Live Bookmark feature with Firefox. It worked well but ultimately limited me to following just a few news sources.
About a year ago, I purchased NetNewsWire for the Mac. It is a standalone desktop application and was an easy way [...]

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I have been using RSS feeds for a couple years now and really find them handy for skimming through lots of news articles very quickly. Until now, I always added them as “Live Bookmarks” in Firefox. It worked well and was a convenient way to juggle about 10 different feeds.
Today my feed world changed in [...]

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Yesterday I downloaded Google Earth and found myself immediately zooming around the world checking out all the places where I used to live and a few others that I have yet to explore.
The yellow pin on this screenshot of Google Earth is where I used to teach in the Seychelles — 8826.02 miles away. Although [...]

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