The Joeism Blog

The Fall 2008 Release is less than three weeks away. The pre-launch preview looks great and the product development team has done an amazing job of adding tantalizing features while significantly stepping up the user experience.

Here are some of the highlights:

• Revamped user interface. The team took a fresh look at many of the common tasks and made them even more intuitive.
• Robust reporting tab. There’s a new reporting tab that provides a slew of new reports and charts that were never available before at Bronto. This will be a crowd favorite for sure.
• Inbox rendering. You can now easily test your campaigns in 25 different emails clients (e.g., Yahoo Mail, Outlook, …) right from the application. This will dramatically improve your ability to test the look and feel of your campaigns. Because a third party provides the back-end engine for this functionality, there is a nominal per-rendering charge.
• Integration with Omniture. We’ve integrated with Google Analytics for a little while. Now, we are adding Omniture to the mix in addition to have a generic tool for integrating with many other web analytic solutions.
• A|B Splits. Simple name but powerful testing. We’ve had a very simple version of A/B splits for a while but for this release, this feature is stepped up significantly and we expect many customers to widely appreciate the improvements in its power and usability.
• And much much more…

The official launch date is Sunday, September 14 and coming up quick, so stay tuned for more detailed information about the release in the upcoming days and weeks.

You can read an older post about the release on the official Bronto Blog.