The Joeism Blog

Unofficial Thoughts on Bronto Software and Online Marketing

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Entries from August 2008

“Lost” Faceoff: iTunes versus Bittorrent

February 16th, 2008 · 1 Comment

Recently I’ve been thinking about how online marketing applies to video, in particular to how television shows and movies are delivered over the Internet. Of course, when delving into this area, you have to look at how video is being distributed illegally — the dark world of file sharing. This world is often a harbinger [...]

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Tags: Technology

Last Day of Email Evolution Conference

February 13th, 2008 · 1 Comment

Today was the last day of the Email Evolution Conference. Here are some of the highlights:

This morning’s keynote was titled “Bloggers Unite: Passion, Power or People?”. The presenters did a great job — it is clear that they are passionate about blogging and their speaking reflected that. Dylan Boyd of eROI [...]

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Tags: Email Marketing

Email Evolution Conference — Day 2

February 13th, 2008 · No Comments

Just finished another day of the Email Evolution Conference. Overall the day was good and had lots of great networking opportunities with the email marketing elite. Here are a smattering of thoughts from the day:

The keynote started off at 8:30 and was so-so. Instead of something forward looking that provided a strong vision for [...]

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Tags: Bronto · Email Marketing

Kicking Off the Email Evolution Conference

February 12th, 2008 · No Comments

Yesterday Adam and I flew in for the Email Experience Council’s Email Evolution Conference. It is the first year of the conference and hosted in San Diego. Although flights to the West Coast are always long, the flight went off without a hitch and we arrived sometime around 5.
Soon after we arrived, DJ and I [...]

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Tags: Bronto · Email Marketing

New Pricing and New Editions for Bronto

February 3rd, 2008 · 1 Comment

Tomorrow, there are two big changes happening at Bronto. We are changing our pricing model to the more standard CPM pricing and tiering our product into multiple editions.
We’ve been looking at this change for over a year and have been very focused on it for the last three months. Of course, transitioning over 750 [...]

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Tags: Bronto