The Joeism Blog

Unofficial Thoughts on Bronto Software and Online Marketing

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Entries from January 2007

SaaS Revisited

January 19th, 2007 · No Comments

I was quoted in this morning’s News & Observer about software-as-a-service (SaaS) businesses. The article does a good job of summing up the basics of SaaS. Check it out.
One of the most exciting things about the SaaS business model is how it benefits customers. Because switching costs are low, SaaS-based vendors compete on providing an [...]

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BrontoPedia and Wikis in the Workplace

January 4th, 2007 · 1 Comment

Last month we launched our own wiki called BrontoPedia. BrontoPedia was setup to replace our intranet and be an internal resource for all things Bronto. It contains everything from our corporate policies to product roadmaps. Very quickly, it has become an essential source of information for folks in Bronto and ia replacing the random assortment [...]

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Tags: Bronto

Entertaining Venture Capitalists

January 3rd, 2007 · No Comments

Venture capitalists can be funny and engaging. Yes — it’s true, even show humility. I’m glad that a few firms are bold and confident enough not to take themselves too seriously.
Here are two such examples:

Flash Holiday Card … story of the entrepreneur Snoman turned VC (Blueprint Ventures)
The Anti-Portfolio … listing of all the investments that [...]

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I’m a 559 guy

January 2nd, 2007 · No Comments

I’m a 559 guy. Last week I went to the mall to find the perfect pair of jeans. I’ve been behind in replenishing my wardrobe with A-players so it was time to make a trip. I’m a Levi’s loyalist. Because I like to keep things simple, I can’t be bothered to try another brand.
After [...]

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